Joe Miner is to be used to promote intercollegiate athletics and Missouri S&T's sports programs in general. Recognized student organizations, student design teams and the Miner Alumni Association also use the Joe Miner image, and the image is also used with some student recruitment publications. The image provides entertainment value, as well as high visibility in the community, and fosters a sense of pride among alumni, students, and other audiences.

Academic and administrative units should not use Joe Miner in their graphic identities because the image’s close association with Missouri S&T sports, student activities, alumni activities and student recruitment activities.

Altering the image of any Joe Miner graphic is prohibited. Altered images of the Joe Miner graphic should not be used in any Missouri S&T materials, including brochures, newsletters, websites or letterhead.

The mascot is never to be reproduced, modified or used in such a way as to compromise the reputation and educational standards of Missouri University of Science and Technology. Such use could result in formal or legal action against the offending individual(s) by Missouri University of Science and Technology.